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Intent & brand targeting
Leverage our uniquely scored data taxonomy across intent & brand affinity for more valuable audiences
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Automated segments
Segment your audiences with innovative tools & techniques developed by our dedicated team of data scientists.
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Distributed & edge computing
We are engineered for scale with infrastructure across client side and browser (edge), cloud, and dedicated physical servers.
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Real-time reach forecasting
Access more accurate reach estimations in real-time as you build out your segments.

Discover & execute on your most valuable audiences
An enterprise grade DMP with unrivalled identity & revenue analytics to discover and activate your most valuable audiences across every major platform & marketplace for higher performance and yields.

Uniquely scored Intent & brand affinity signals
Using machine learning algorithms, Carbon uniquely scores and applies its intent and brand affinity signals for accurate segmentation to increase the value of your audiences.

Real-time syncs
Sync audiences in real time to your platforms of choice as they interact with your digital touchpoints to drive highly relevant experiences in-the-moment, as they click.

Machine driven audiences
Create high value audiences automatically, using AI and Machine Learning segmentation techniques, that deliver campaign performance for advertisers and improved yields for publishers.
The Carbon Platform
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Real time identity analytics and revenue attribution to unlock yield and contextual value across your content
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Data management solutions for revenue-focused real time audience development, scoring, segmentation and activation
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Integrated tools and technology to power audience monetisation and personalisation on and off network