This week in publishing – UID2 hits roadblocks in Europe; work to do on privacy & trust; and predictions season begins
UID2 hits roadblocks in Europe Whilst beta testing takes place in US & Canada, UID2 face roadblocks in Europe as GDPR and potential violations is reportedly scaring potential administrators off, though The Trade Desk notes that it’s working to comply with GDPR. Joshua Lowcock – exec VP & chief digital officer at UM Worldwide – …