third party cookies

Shaping the identity conversation

It’s Q1 2021 and whilst we know third party cookies are going (99.9% certain) it’s less than a year until Google deprecate them and there’s still no definite replacement.  Google’s Privacy Sandbox is one possible replacement, but many of its tools are yet to be tested & verified.  Meanwhile; there’s a host of players bringing

Carbon is now part of Magnite.