Analytics.

Data Management.

Monetisation.

Built by publishers for publishers, one platform that enables you to measure, manage and monetise your audiences in real-time.

Get started

Carbon is an end-to-end revenue management platform (RMP) that unlocks the complex relationship between audience, content and revenue, enabling more profitable content, buy-side and sell-side strategies.

  • Unlock the relationship between audience, content and revenue

  • Translate insight into actionable revenue decisions

  • Automate new and existing incremental revenue streams

  • Real-time audience activation for in-the-moment monetisation

The Carbon Platform

Carbon: By the numbers

 

  • 405

    Million +

    Monthly uniques
  • 8

    Billion +

    Monthly signals
  • 180

    Million +

    Daily intent signals

Don’t just take our word for it

We provide our clients with data science driven tools and real-time analytics, plugged into their demand-side partnerships, to optimise revenue yield, maximise audience acquisition performance, and monetise their audiences.

  • “We wanted a partner who understood us and could help us adapt, innovate and grow. Carbon’s experience, tech and great support means they’re able to understand and act upon our key challenges and opportunities” James Parfitt, Archant
  • “We’ve been really impressed with how engaging and supportive Carbon has been. Their data and machine learning driven tech is second-to-none, freeing up time & resource, whilst contributing to our bottom line.” Drew Curtis, Fark.com
  • “…I’ve worked with ‘leading’ DMPs and Carbon’s audience activation is a different level. Others will deliver an audience in around 6 to 24 hours, and they’re proud of that. Carbon is insane fast” Adam Carey, Imgur

Make it work for you

Carbon integrates with the leading DSPs, media platforms and data marketplaces making it quick and easy to leverage your audiences when and wherever they’re needed – making everything actionable.